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Let's work together
Let's work together
Let's work together
We gave this non-profit the tools to inspire from brand development to a website that drives action. Now, their story moves people.
INDUSTRY
Non Profit Organization (NGO)
DATE
2023
SERVICES
Brand Strategy, Brand Identity & Design, PR & Marketing, Product Development, Business Consulting.
Despite meaningful programs and impact, Genesys Foundation struggled with storytelling and visibility. Their identity lacked emotional resonance, their online presence was underdeveloped, and they needed tools to attract donors, volunteers, and partners.
We developed a clear brand story, articulating mission, vision, and values in a way that inspires action. Our creative team built a new logo and visual identity, paired with bold messaging and graphics.
On the marketing front, we rolled out storytelling campaigns through copywriting, content creation, and social media. We also designed and developed a website optimized for engagement, with features for donations, volunteer registration, and impact storytelling. Business audits and consulting ensured the organization’s structure matched its ambition.
Genesys Foundation now has a compelling, action-driven identity. Their website drives donations, their messaging inspires communities, and their brand resonates with both local and international partners
